Revolutionizing the Spirits Industry: The Power of Customized Packaging
July 30, 2024
In the competitive world of spirits, standing out on the shelf is more crucial than ever. Customized packaging for the...
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The Unboxing Experience: Creating Memorable Connections
July 22, 2024
Why the Unboxing Experience Matters From a social media perspective, the ongoing question remains, “Are Unboxing videos still popular?” or...
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From Prohibition to ‘FEDERAL LAW FORBIDS SALE OR REUSE OF THIS BOTTLE’: The Evolution of Liquor Regulations
July 15, 2024
Regulated Glass: A Historical Perspective The history of distilled spirits in the United States is rich and complex, marked by...
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Our Favorite Creative Packaging Solutions From Packaging Premier Milano
July 8, 2024
The air was electric with creativity and innovation as our CEO, Giovanna Pinna, stepped into the halls of Packaging Premier...
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Glass Bottles – The Risks of Quantity Discounts, and How To Mitigate Them
July 1, 2024
Glass bottles can be the component of your spirits packaging with the longest lead time for delivery and—when creating your...
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More Than Meets the Eye: How Packaging Color Psychology Helps You Speak to Your Spirits Consumer
June 24, 2024
Everyone knows color is a primary sensory element of spirits packaging—so much so that many packaging decisions are made by...
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Bottle Closures: The Unsung Heroes of Spirits Packaging
June 17, 2024
A cork isn’t just a cork. The term “cork” itself has become a layman’s term for closure—the packaging component that...
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Hefty Hold or Sleek Silhouette? The Design Decisions that Drive Spirit Sales
June 10, 2024
What is the shape of your spirit’s bottle worth to your consumer? How about its weight? The length of the neck...
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From Tree to Tipple: The Unexpected Story of Your Spirit’s Cork
June 3, 2024
“Cork” is often used as a generic layman’s term for one of two most common closures used for spirits bottles...
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The Science of Sensation: Leveraging Tactile Feedback in Brand Packaging Design
May 28, 2024
The tasting experience of spirits, from beginner to professional, has long focused on how sight, scent, and mouthfeel influence the...
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