The Spearhead Group is pleased to announce an additional resource to expand quality offerings to our client partners. Spearhead is unique in the industry as a result of studying not just manufacturing, but assembly and copack of the PBE products we provide to Fortune 500 Spirits and CPG companies. With the addition of Abdulrahman Alrifai to our team in Canada, working inside our clients’ bottling and copacking locations, we will create a data-driven set of quality metrics, and achieve faster and better performance of our products for our clients.
Abdulrahman Alrifai has over 30 years of industry experience in food manufacturing, consulting, auditing, and guiding worldwide food professionals through safety systems implementation, using different international standards like HACCP, FSMA, ISO 22000, BRC, OHSAS, ISO 9001, and 14001. Abdul is currently a member of the American Society for Quality, ENACTUS, Windsor-ESSEX Food Council and Standard Council of Canada committee. In addition, Abdul is a Certified Lead Assessor for the European Foundation for Quality Management (EFQM) and maintains a CITP designation.
Abdul’s on-site skill set and experience, combined with our Advisory Board Member Tom Harney‘s expertise in Quality and Regulatory Compliance, creates an unmatched service extension to our clients.
“I am looking forward to working closely with Abdul and Tom to implement feedback from the sites where we deliver our goods all the way back to the origination of raw materials, which will create value by improving quality and efficiencies on the production lines here in North America” – Vianney Becerril , Product Development Manager, The Spearhead Group.
With more than 45 years of collective experience designing and delivering memorable Physical Brand Enhancements that make a lasting impact, we understand the importance of a customer’s connection to a particular brand.
Companies choose The Spearhead Group because they know we are invested in all aspects of the process. We bring a unique and personable approach to each and every brand we represent and work towards ensuring ROI on PBE activities.